Spreading Joy and Care

People feel lonely every day, and this feeling can be especially strong during festive seasons. As part of our social responsibility efforts, ABENA Finland organized activities to spread joy through acts of care and connection.

Our colleagues came together in December to make Christmas cards for elderly and lonely people without a strong social network. Around 60 cards were crafted and handwritten to bring joy to the receivers. This activity is part of a larger initiative in Finland, where 90,000 persons in total received personalized Christmas cards.

Additionally, our colleagues visited a local nursing home, where they spent time with residents and participated in a communal cookie-baking activity.